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CAMPAIGN DIRECT: REVIEW (IN ASSOCIATION WITH ROYAL MAIL)

18 Dec 1998 | by TERRY HUNT and RAY HOWARD, creative dir

together and you can t miss it. Powerful retail advertising with a bit of style. The posters ...

Publishers battle it out as Boots plans to revive magazine

18 Dec 1998 | by JOHN TYLEE

. The retailer stepped into customer publishing in Feb- ruary 1995 when it contracted Redwood Publishing ...

REVIEW: Marketing and advertising news in the week’s press

18 Dec 1998 | by CLAIRE BEALE

by allegations that Camelot representatives have suggested Lottery retailers shouldn t promote the game, which ...

Drug reference sees BBC withdraw children's magazine

16 Dec 1998

- BBC Magazines was forced to withdraw its children s title Live & Kicking from retailers shelves

Drug reference sees BBC withdraw children's magazine

16 Dec 1998

- BBC Magazines was forced to withdraw its children s title Live & Kicking from retailers shelves

Liberty in search for agency

15 Dec 1998

- Liberty, the upmarket London retailer, has parted company with its agency of two years, Bean...- Liberty, the upmarket London retailer, has parted company with its agency of two years, Bean Andrews Norways Cramphorn, and has invited a short list of agencies to present. As part of a full strategic review, Liberty is looking to re-launch its Liberty branded merchandise and reposition its Regent ...

Liberty in search for agency

15 Dec 1998

- Liberty, the upmarket London retailer, has parted company with its agency of two years, Bean...- Liberty, the upmarket London retailer, has parted company with its agency of two years, Bean Andrews Norways Cramphorn, and has invited a short list of agencies to present. As part of a full strategic review, Liberty is looking to re-launch its Liberty branded merchandise and reposition its Regent ...

Universal McCann lands Wickes media after late pitch invitation

11 Dec 1998 | by CLAIRE BEALE

The DIY retailer, Wickes, has awarded its pounds 5 million media planning and buying account...The DIY retailer, Wickes, has awarded its pounds 5 million media planning and buying account to Universal McCann, an agency which was not on the original pitch-list. Universal scooped the account following a four-way pitch against the incumbent, Western International Media, MediaVest and Mediapolis ...

Littlewoods poised to pool pounds 8m media account

11 Dec 1998 | by CLAIRE BEALE

. The media review will pool media for Littlewoods Home Shopping division, its retail outlets ... the Littlewoods Pools and scratchcards account; and CIA Media Solutions Manchester, the incumbent on the retail ... the integration of our three retail businesses, we re putting all external agencies under review. It s early ...

Boots gives launch of French skincare product to St Luke’s

11 Dec 1998 | by ANNA GRIFFITHS

such as Boots E45. Boots is attempting to move beyond straightforward retail by developing a sizeable ...

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