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GCI Jane Howard takes WH Smith’s retail PR

GCI Jane Howard has won a four-way pitch to run a PR campaign for WH Smith s retail operation....GCI Jane Howard has won a four-way pitch to run a PR campaign for WH Smith s retail operation ... aspects of the retailer s trade. We will be supporting everything they are doing ... Spackman, PR executive at WH Smith retail and the reporting point for the agency, said Jane Howard ...

Corporate affairs upheaval for BHS and Mothercare

High street retail outlets British Home Stores and Mothercare will be looking for new corporate...High street retail outlets British Home Stores and Mothercare will be looking for new corporate affairs teams following the announcement this week that parent company Storehouse is to split them. Poor profit performance and a falling share price have led to a plan for a division of the two ...

INTERNATIONAL: Shandwick Netherlands snags boo.com account

.com, the on-line sports retailer which is set to launch specialist Dutch and Belgian sites next year....THE HAGUE: Shandwick Netherlands has been appointed to carry out financial and consumer PR for boo.com, the on-line sports retailer which is set to launch specialist Dutch and Belgian sites next year. The campaign will focus on raising awareness about the site especially among fashion ...

MAIN FEATURE: War of the aisles - Supermarkets face more complex and numerous PR issues than ever before in their battle for supremacy

supermarket retailing as we know it. Wal-Mart is not the first cut price retailer to set foot ... in the early-1990s. But the entrance of Wal-Mart isn t simply one more cut-price retailer on the scene. Wal-Mart is the biggest retailer in the world, renowned for sourcing pretty much anything from ...

STOP PRESS: Brahm launches fashion and retail arm

Leeds marketing communications agency Brahm has launched a fashion and retail division. Brahm has...Leeds marketing communications agency Brahm has launched a fashion and retail division. Brahm has hired Ellie Mayers, who previously headed press and promotion at Italian clothes label Gas Clothing, to lead the division. Mayers brought in her first client, designer fashion retailer ...

NEWS ANALYSIS: New ingredients in the the food giants’ battle - Supermarkets are showing initiative when it comes to putting safe, ethically sourced food on their shelves. The fringe benefit is that it’s a powerful PR tool

retailers have chosen to sidestep this price battle and concentrate on consumers other great concern ... of programmes covering issues from food safety and additives to animal welfare. As the first food retail chain ... -house team to gain a competitive edge in consumer, corporate and retail coverage. Other supermarkets ...

DIARY: Iceland’s campaigners come out of their shells and go to work on a egg

The staff behind Iceland s Eggs show their true colours campaign were obviously born to the job. The media gave generous coverage to the fact that Iceland is the first UK food retailer to remove colorants from chicken feed. It is now feeding its birds on a natural diet, producing paler ...

Somerfield seeks ’fresh views’ from Cubitt

Cubitt Consulting has won the financial PR account for troubled supermarket chain Somerfield following a pitch against Ludgate. The move by the retailer, which last week announced it was selling 140 Somerfield stores as well as 342 Kwik Save stores, acquired last year after its merger ...

STOP PRESS: CapCo set to hire Cubbitt for banking brief

to hire Cubitt Consulting to promote itself to the retail and investment banking sectors. CapCo, which...Management and technology consultancy the Capital Markets Company (CapCo) is believed to be set to hire Cubitt Consulting to promote itself to the retail and investment banking sectors. CapCo, which currently retains Brunswick, launched in 1998 with IBM and Morgan Stanley as backers. Cubitt would target ...

Iceland poised to hire externally in PR revamp

Supermarket retailer Iceland is priming itself to hire its first external consumer PR and public...Supermarket retailer Iceland is priming itself to hire its first external consumer PR and public ... of the retailer s PR strategy since Hilary Berg joined as PR head in May this year (PR Week 7 May). She said ... will be deployed to beef up the coverage of retail, corporate and consumer PR. Berg is also completing a review ...

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