, how can Harrods retain its status as London's most revered store? Marketing asked retail consultant ... offering the true big store retail theatre experience that remains unique to Harrods. Penny ...
Matalan has appointed Manchester's Cheetham Bell JWT to handle a 2 million brand awareness campaign, although the discount clothing retailer insists cdp-travissully's tenure of its main acount is secure. Cheetham Bell, which picked up the assignment after a pitch against a number ...
She was appointed assistant managing director of the supermarket group in July 2001. Weller joined Sainsbury's in 1999 as marketing director from Abbey National, where she was retail marketing director ... executive Sir Peter Davis said: "Stuart's wealth of retail and trading experience and Sara's range and depth ...
Safeway has unveiled its first hypermarket, with a retail concept designed to support the company's claims to provide the leading supermarket experience in the UK. The 58,000 sq ft store ... retailers. In another first for Safeway, a dedicated department will offer a broad range ...
Direct cosmetic retailer Avon has poached William Susetka, international president of Bristol-Myers Squibb-owned Clairol International to be its president of global marketing. ...
Carphone Warehouse is hunting at least one direct marketing agency to develop third-party tie-ups to promote the retailer's range of products. The agency search, headed by advertising chief Tristia Clarke ... Warehouse products. Agencies already on the retailer's DM roster include Edge, Brann Agency UK and Clark ...
TK Maxx, the clothing retailer, is using door-drop marketing for the first time to boost awareness of its stores ahead of Christmas. The company has appointed The Leaflet Company to deliver 1.2 million leaflets in the UK and the Republic of Ireland in a bid to drive customers into its 100-plus ...
of billings from clients including COI Communications, Warner Village Cinemas and retail accounts ...
out of online retailing and, last month, Sportingbet.com dropped the dotcom to become Sportingbet ...
Washington Pink Apple Growers is launching its biggest UK promotion since 1988 with a retail push that will last until the end of next August. The promotion has been devised by MKM Marketing and Promotions, and will offer holiday vouchers to independent retailers purchasing cartons of the apples ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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