to remove filtersCRISIS MANAGEMENT: Ready For Action
28 Nov 2003 | by Adam Hill
to the public via the media (including advertising announcements) and retailers. If the tampering will be a ...
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Sony UK hires WebtraffIQ to improve customer loyalty
11 Dec 2003 | by Jennifer Whitehead,
products for the education, healthcare, media and retail markets, and is accessed by more than 2 ...
BBC and Haymarket agree customer publishing deal
21 Nov 2003 | by Staff,
of lifestyle customer magazines targeting the women's and retail markets.
Tahola targets multiple retailers with teaser DM
01 Oct 2003 | by Staff,
LONDON - Retail data intelligence firm Tahola is using a highly targeted teaser DM campaign...invite IT and finance directors of multiple retailers to allow Tahola to take a slice of their Epos ...
Boots moves ahead with a revamp of loyalty card
10 Sep 2003 | by Staff,
. From September 17, customers will be able to quickly and easily join the retailer's loyalty scheme ... it in line with the type of schemes offered by rival retailers such as Tesco. It replaces a system whereby ... Webb, director of retail marketing at Boots, said: "The Advantage Card is incredibly popular with one ...
Parade picks up UK and Europe Comda Calendar brief
10 Sep 2003 | by Claire Billings,
director John Dyson said: "UK businesses, such as takeaways, restaurants, retailers and many other small ...
Superbrands case studies: Anadin
29 Aug 2003
in many consumers switching from branded goods to retailers own lines, including health care products ... event and a series of competitions in consumer and retailer magazines offering the chance to win a VIP ...
WWAV loses £4m BT Business after just five months
19 Aug 2003 | by Claire Billings,
The agency picked up the £4m brief at the beginning of the year after a review called by new marketing director Tim Evans, who moved from BT Retail to BT Business last September. The work included BT Business, which targets small- and medium-sized businesses and BT Major Business, which serves ...
Pfizer brands shifted from Bates to J Walter Thompson
08 Aug 2003 | by Staff,
including the £32m DIY retail chain B&Q over to JWT. In London JWT will also pick up Pfizer's Bates ...
BT adds Fallon and Clemmow Hornby Inge to roster
28 Mar 2003 | by Jennifer Whitehead,
BT has awarded contracts without having done so. Amanda Mackenzie, director of BT Retail ... ; and AMV BBDO's sister PR agency Fishburn Hedges as its main PR adviser on BT Retail. If you have ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
