Media Relations: Software vendor eGain in PR push
18 Jun 2004
with the verticals, supporting utilities, finance, retail, telecoms and travel, (where) we have some traction ...
Few companies can match the huge customer numbers of mobile phone operators, and few have as much information captured about their clients. And yet their customer publishing presence is relatively underdeveloped. Retailers Sainsbury's and Tesco build customer loyalty with contract magazines that readers ...
with the verticals, supporting utilities, finance, retail, telecoms and travel, (where) we have some traction ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.