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Immedia Broadcasting launches in-store radio station for Ikea

LONDON – Immedia Broadcasting, which provides live tailored radio stations for retailers

Experian buys price comparison site PriceGrabber

the range of marketing solutions it provides to multichannel retailers and catalogue companies, while PriceGrabber said that it expects to be able to improve the quality of leads referred to retailers' websites ...

Guardian appoints Connectus for Dixons online voucher campaign

to run an online voucher campaign for its client electrical retailer Dixons....The campaign will last for four weeks and will be developed through Connectus's internet coupon service Footprint to increase customer traffic in Dixon's stores. The vouchers will enable brands and retailers to encourage targeted consumers to redeem against an in-store promotion. The campaign is part ...

Hotline: Wieden & Kennedy wins creative account for Space.NK

Wieden & Kennedy has won the creative account for the beauty retailer Space.NK. The company has

The Work: New Campaigns - UK

Wallis, director of retail marketing, Pizza Hut Brief: Launch the Big New Yorker Creative agency: Wieden ...

Cafedirect expands line to fend off rivals

retail market and 40% of Fairtrade tea retail sales. If you have an opinion on this or any other ...

Media Planning Group triumphs at Campaign Media Awards

Campaign for Johnnie Walker and Best Retail and Home Shopping Campaign for Levi's), as well as two ...

Retail News brief: Lush to stage roadshow

Lush, the health and beauty retailer, is staging a Lushette Musical Ice Dancer roadshow at its

Wrigley expands UK brand line-up with Life Savers launch

LONDON - Wrigley is in early-stage talks with retailers about bringing its key US brands to the UK....According to retail insiders, the company, best known for its chewing gum brands, will launch its Life Savers mints in the UK early next year, supported by several brand extensions outside its core gum sector. Wrigley has already extended its Doublemint gum brand into mints. Further flavours are planned ...

Matalan brings in TDA for customer communications work

Matalan customers have to register their details to shop at the retailer, getting a membership card in return. It has more than 10m customers and almost 200 stores nationwide. Customer behaviour ... ". The retailer recently revealed that like-for-like half-year sales to August 27 were down by 6.7%. If you ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.