and leaflet drop campaigns. It can also help accuracy in targeting campaigns around specific retail sites ...
It is planning to launch ACNielsen Loyalty, a new service aimed at retailers who want to manage their frequent-shopper data to provide more targeted offerings to consumers. Other initiatives include NielsenConnect, which will combine VNU's consumer, retail and media information to provide insights ...
, retailers have established email marketing as an efficient and productive way to build and retain a loyal ... to be a more effective medium for retailers than ever before." If you have an opinion on this or any ...
The agency has also been appointed by Contiki Holidays, provider of holidays for 18- to 35 year-olds, to partner it with major high-street retailers. The aim is to target potential British travellers aged between 18 and 26 years and increase brand awareness for Contiki long-haul and its Mykonos resort product ...
important the Christmas period is to the high street retailer. We are becoming aware of the con ... . Mike Lawless Costa's head of UK retail has remarked that the brand see Carol-vertising as an innovative ...
LONDON - Tesco, the UK's largest retailer, has taken the unprecedented move of offering thousands...months about aggressive moves to cut prices. Earlier this month, the retailer, along with fellow high ... the retailers of employing workers in Bangladesh, who are regularly working 80 hours a week for just 5p an hour ...
The fashion retailer, which has suffered poor sales this year, will use the data to better target ... 1999. It has approached a number of agencies about the work. Earlier this year, the retailer ... beating its forecasts, Next described the results as 'disappointing'. The retailer's advertising has ...
&MM Entice Benefits, the scheme is seeking to sign up more than 100 brands from retail, home, finance, travel
The fashion retailer, which has suffered poor sales this year, will use the data to better target ... 1999. It has approached a number of agencies about the work. Earlier this year, the retailer ... beating its forecasts, Next described the results as 'disappointing'. The retailer's advertising has ...
The PUG, which represents the interests of European companies in or affiliated to the postal industry, said the sector needed to respond to the rapid growth of the online retail market and meet changing consumer demands. According to estimates by Mintel, the online retail market will have grown ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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