19 Dec 2006
| by by Alex Donohue
LONDON - BT Retail's marketing communications team is set to undergo a major overhaul in the New...place once she leaves the organisation.
A spokesman for BT Retail told Brand Republic that the changes would affect five to six people within BT Retail's marketing communication's team, who have been instructed to apply for jobs within the newly created departments.
BT Retail said the changes would ...
06 Dec 2006
| by Adam Hill
Retailers are preparing to face another Christmas without excessive cheer, but they do have someone...an OBE for his services to the food industry. ‘I've seen 17 Christmases in retailing, and this will be my ...
, it was virtually unknown for retailers to discount in the run-up to Christmas,' he says. Now they are all at it ...
of ‘continuous war'. Retailers know the feeling.
Of course, the supermarket business specifically, in which ...
06 Dec 2006
| by Ian Hall
BAA's retail arm has cut its roster from four to two consultancies, ending a 13-year relationship...lifted.
The SPA Way is to handle all of BAA Retail's media relations, plus crisis and issues ...
Consultants and Neville McCarthy Associates, which have worked with BAA Retail since it last reviewed its agency needs in 2003 ( PRWeek , 21 Feb 2003).
BAA Retail PR and comms manager Mark Aldridge said ...
06 Dec 2006
| by by Maria Esposito
in the UK after trialling a retail outlet in the US....Kevin Rollins, Dell chief executive, revealed that the PC giant opened a test store in Texas this summer and its success has prompted the company to look into rolling out an international retail network ...
for branded shops.
Establishing a retail presence would be a big break with the past for Dell, which has ...
01 Dec 2006
WINNER
Title: Plugging eBay Into Music
Media agency: PHD
Media director: Julian Smith
Account director/media planner: Jenny Harden
Creative agency: Delaney Lund Knox Warren Partners
Account director: Jared Shurin
Account planner: Ed Warren
Client: eBay
Brand/product: eBay
Marketing director:...
24 Nov 2006
or with potential customers by actually changing the look and feel of the retail space that consumers inhabit...the demands of family and bosses, the being space is a perfect retail foil to the increasingly impersonal ...
.
All this creates a huge challenge to traditional retail and explains why more brands are struggling ...
springing up all the time but one thing is for sure - if you are a retail brand that isn't addressing ...
16 Nov 2006
| by by Alex Donohue
LONDON - The Wall Street Journal Europe has agreed a promotional deal with The Times to sell the two titles to City workers in London for three consecutive Tuesdays starting next week.
15 Nov 2006
| by by Ed Kemp
The rail operator, which owns and runs 17 of the UK's biggest stations, is to promote their retail facilities and retail partners via press inserts, posters and leaflets.
The work, which will carry ...
.
The leaflets will feature a range of offers and discounts at retail partners including Boots, Costa Coffee ...
15 Nov 2006
| by Ed Kemp
The rail operator, which owns and runs 17 of the UK's biggest stations,
is to promote their retail facilities and retail partners via press
inserts, posters and leaflets. The work, which will carry ...
. The leaflets will feature a range of offers and discounts at retail
partners including Boots, Costa Coffee ...
08 Nov 2006
African network, to handle its global retail account.
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