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Blackburns hires EuroDirect for data task

and leaflet drop campaigns. It can also help accuracy in targeting campaigns around specific retail sites ...

Follows takes senior planning role at Lowe London

Morgan was previously BT's head of marketing communications, where she worked with Follows. Prior to BT, Follows was brand marketing communications manager at retailer Woolworths and international advertising manager at telecommunications giant T-Mobile International. She had also spent six years ...

Syzygy acquires half of German digital agency GFEH

Syzygy said it was bolstering its European presence by acquiring half of GFEH, which specialises in search engine marketing and optimisation, and online media planning and buying. GFEH was founded in 2003 and its clients includes a number of companies in the financial, retail and travel service ...

Motivcom signs up Scottish & Southern Energy for Entice

The scheme, which is part of Motivcom's newly created sales promotion division, offers discounts and special offers for client's customers in the retail, finance, travel and entertainment sectors. Companies signing up for Entice Benefits will be able to offer consumers an agreed incentive, loyalty ...

Dunnhumby picks SAS for customer data account

on Dunnhumby's overseas retail, retail banking and mobile communications accounts for the firm. Dave Annis ...

Redwood Publishing wins top customer magazine prize

the accolade of Most Effective Consumer Publication (Retail), and the Designer of the Year prize for James ...

Everystone to join Enterprise IG Group in January

marketing campaigns across the financial services, communications, public sector and retail industries ...

Ipsos strengthens its Seattle office with senior hirings

its blue-chip clients in the retail, media, high-tech and real estate sectors as it celebrates its

Conde Nast loses Post Office magazine to John Brown

retailer Littlewoods has also put its magazine, previously published by Conde Nast, up for pitch ...

Ipsos Insight unveils tool to tackle product line-up

The Line Evolution tool takes into account consumer needs, retail space limitations and stock movements to enable manufacturers choose the optimum product line-up. Lauren Demar, president of Ipsos ... that a full line won't always be available to consumers due to retail pressures and stock outages ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.