to remove filtersAMV BBDO top agency in Marketing's Adwatch of the Year 2007
18 Dec 2007 | by Bill Britt
for retailers like PC World, Currys and MFI.
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Marketing's Adwatch of the Year 2007
18 Dec 2007 | by Gail Kemp
LONDON - Retailers and celebrities are the stand-out themes of this year's ad-recall tables...retailers, with PC World taking the number-one slot after shooting from nowhere into third place last year ... , celebrity endorsement seems almost a prerequisite for the big retailers. Ad breaks are currently filled ... of the earlier Where in the world? line) conveys the benefits of retail combined with the sort of prices ...
Search for presents moves online
11 Dec 2007 | by Gareth Jones
put off by the hefty price tag and complications of switching mobile network. Retailers have been ... the terms vouchers to become one of the fastest-growing search terms sending traffic to retail websites ...
Measuring a brand's image against consumer experience
11 Dec 2007 | by Jane Simms
experience is reflected in its financial results, citing the 4.53% revenue growth rate of its retail banking ...
Timberland UK launches online customer reviews website
07 Dec 2007 | by Alex Donohue
shopping experience to drive sales. We are seeing huge interest from household name retailers in our ...
Sainsbury's adds two to customer titles range
05 Dec 2007 | by Alex Donohue
The magazines, Sainsbury s Drinks and Ideas, will be distributed in the national Sunday press and through the retailer s finance division. Sainsbury s Drinks, a 40-page glossy magazine featuring 32 pages of editorial, will be given away in the Mail on Sunday in December. An additional 5,000 copies will be given ...
News brief: Topshop makes first foray onto Facebook
05 Dec 2007
application allowing consumers to view the retailer's latest collections.
News brief: Dolcis signs up to Exclusively Yours
05 Dec 2007
Dolcis, the high-street shoe retailer, has signed up to Exclusively Yours, the reward card operated
JHP creates new-look stores for lingerie retailer
04 Dec 2007 | by Jacquie Bowser
LONDON - Design agency JHP has created a new design concept for Myla's lingerie boutiques and concessions.
Ann Summers launches viral competition
04 Dec 2007 | by Staff
The lingerie retailer has created a website, www.viralacademy.co.uk, where creative, media or digital agency creatives can submit ideas in response to live briefs. The company will post up to four briefs per year with production budgets of up to 25,000. The winning team and agency will produce a ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
