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Sweaty Betty awards affiliate marketing account to LinkShare

29 Dec 2008 | by Fiona Ramsay

LONDON - Sports clothing retailer Sweaty Betty has appointed LinkShare to promote web offers...showcase the strength of the retailer's online offering, while maintaining a cost effective sales channel ...

Kellogg's ties with jeans website for slimming campaign

24 Dec 2008 | by Ed Kemp

LONDON - Kellogg's has agreed a partnership with online denim retailer ilovejeans.com to launch

B&Q marketing director Jo Kenrick departs

23 Dec 2008 | by Ed Kemp

LONDON - B&Q marketing and customer proposition director Jo Kenrick has left the DIY retailer after

The Body Shop moves global ad account out of Leagas Delaney

23 Dec 2008 | by Caroline Lovell

The ethical retailer does not plan to draw on the services of an agency of record ... by the AAR. It is understood to have pitched against Kamarama, Publicis, and the ethical retailer's in-house creative department. Before selecting Leagas Delaney, the L'Oreal-owned retailer had not used traditional ...

Whittard of Chelsea on brink of collapse

23 Dec 2008 | by Dan Leahul

LONDON - Whittard of Chelsea, the 122-year-old speciality tea and coffee retailer, is reportedly...the future for Whittard's 130 retail shops looks increasingly dark. If the company were sold, it could go ... to the retailer this week. Despite a late Christmas shopping rush, hundreds of other high street retailers face ... January 5th. This week many of the retailer's stores were selling off fixtures, everything including ...

TBWA\London on notice as E.ON calls £20m creative review

23 Dec 2008 | by Darren Davidson

The move follows the arrival of Jeremy Davies from the Santander-owned bank Abbey as the new director of brand and communications. TBWA was appointed to the business in 2007, and has produced a series of brand and retail campaigns for E.ON, as well as activity to support its FA Cup Sponsorship ...

Kellogg's Special K creates new website for slimming challenge

22 Dec 2008 | by Staff

healthy." Shapemate.co.uk has also teamed up with online jeans retailer ilovejeans.com to offer members ...

Channel 4 awards web advertising for Celebrity Big Brother to eType

22 Dec 2008 | by Fionna Ramsay

deal with Dreams, the bed retailer, to be exclusive sponsor of Celebrity Big Brother 6. Dreams ...

Barclays launches first 'brand concept' bank in Piccadilly

19 Dec 2008 | by Staff

The site at Piccadilly Circus was acquired by Barclays earlier this year and has been developed into a site covering 8,000 square feet of retail space over three floors. Making extensive use of new ... such as this. "We have taken inspiration from retailers such as Apple and Nike and developed a space ...

Currys tests new logo and store design

19 Dec 2008 | by Miranda Fitzgerald

The electrical retailer, which is part of DSG International, wants to distance itself from the discount market and position itself as an electrical specialist at good value'. Simon Parkes, Dalziel Pow's graphics team leader, said: Currys faces the challenge of Best Buys launching next year ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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