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Hedge fund brings in two agencies

Carte Blanche will serve as its retained media advisor with Redleaf Retail Fund Manager Relations taking on a new investor relations remit. The agencies have been given a specific brief to market its ... volatility to generate high returns.' The Redleaf Retail Fund Manager Relations activity is being led ...

Online agency launches virtual mall

MyMall offers over 500 brands in 36 categories from hotels to clothing. The online shopping mall enables users to browse through different categories and directs them to retailer websites. Brands ... bloggers and online publications. The brief is to build awareness among retailers and the general public ...

Campaigns: Retail - Netto overcomes 'discount' image

Campaign: Netto - Tackling the stigma Client: Netto PR team: Public PR Timescale: August 2007 to August 2008 Budget: Undisclosed, but estimated at around £50,000 The discount supermarket Netto's days of unexciting stores stocked with unfamiliar European products are gone, so the company asked...

Climate campaign 'could be huge'

the zeitgeist in the same way as Make Poverty History,' she said. BT Retail director of comms and social ...

Media: Hit or Miss - Food Standards Agency slammed for handling of Irish pork scare

it finally did, the information available online from London did not include any specific advice to retailers ...

Howard-Allen to leave M&S as high street slump looms

As the UK s retailers prepare for a gloomy New Year, Howard-Allen has agreed to join Hill Knowlton as senior client services director. She will sit on the agency s board and executive committee ... to the retailer. Tulchan Communications chairman Andrew Grant said: M S is like a political party and has ...

Campaigns: Public sector - WRAP tells public to end food waste

to work with consumers, brand-owners and retailers to connect consumers with food waste as an issue ...

Siren quits crumbling MFI account

for the retailer. Siren declined to comment on the level of fees outstanding following the firm's collapse. FD ... , the administration of Woolworths' retail division has seen ZPR lose a recently won six-figure brief. 'We have lost ... , which continues to trade. Tulchan is assisting with the winding-up of the retail business and the sale ...

Dreams backs Sky's festive TV

LONDON - Dreams, the bed retailer, has signed a six-figure deal to sponsor key Sky TV shows

Kate Delahunty, Capital MS&L: New age, new openness

global recognition in five years? Damas, the international jewellery and watch retailer, could achieve ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.