Diesel partners with PlayStation Home for online retail campaign
10 Dec 2008 | by Staff
-- in many ways a new high-water mark for retail brands." PlayStation Home is a ground-breaking 3D social ...
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Campaigns: Retail - Netto overcomes 'discount' image
12 Dec 2008
Campaign: Netto - Tackling the stigma Client: Netto PR team: Public PR Timescale: August 2007 to August 2008 Budget: Undisclosed, but estimated at around £50,000 The discount supermarket Netto's days of unexciting stores stocked with unfamiliar European products are gone, so the company asked...
Top retail shops
27 Nov 2008 | by Staff
Adland's top retail shops, as identified by our A-list 2009 questionnaire.
Nestle UK hands three-year retail data contract to IRI
24 Nov 2008 | by Staff
Information Resources Inc to provide it with retail data on a three-year contract starting next year....IRI will supply data, such as shopper and market insights, to all of Nestle UK's division, the first time that one supplier has been handed the business for the whole company. The contract covers retail data, software and services and runs for three years, with the option of a two-year extension ...
Campaign Media Awards 2008: Best Retail and Home Shopping Campaign
21 Nov 2008
WINNER Title: Divided By H M Media agency: Universal McCann Media director: Beth Handyside Media planner: Sophia Durrani Client: H M Brand: Divided Marketing director: Ulrika Miller Media/brand managers: Fiona McElwain, Dezi Solomon H&M chose London's bohemian shopping Mecca Camden to open...
Breakthrough Breast Cancer in online retail push
18 Nov 2008 | by Staff
with a new online retail platform supported by integrated marketing activity....items designed and sold by retailers including Marks Spencer, Topshop, Laura Ashley and River Island. The campaign has previously generated income from sales of bespoke retailer products and Fashion Targets T-shirts. ...
Branding brief: National Geographic opens first UK retail outlet
18 Nov 2008
National Geographic, the scientific and educational society, has opened its first UK retail outlet
High street retailers Insider's Guide: Who's who in the retail PR wars
14 Nov 2008
With the British Retail Consortium reporting this week that UK retail sales saw their first monthly...Faulkner - Press officer, branches and retail development AGENCIES Rain Communications Fashion, advice ...
Tiscali signs retail deal with Currys owner DSG International
07 Nov 2008 | by Darren Davidson
-street retailer Currys, for its largest retail distribution deal to date.
Retail spend exits TV market
04 Nov 2008 | by Nicola Clark
as 10% year on year as retailers put the brakes on their traditional festive spend....Morgan Stanley estimates that the TV advertising market will be down between 8 to 9% in October and 9% in November. Crucially the retail spend - which grew strongly between January and August - was in decline in November and while anecdotally agencies say late money has been coming into the market ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
