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Phones4u plans consumer hire

Mobile phone retailer Phones4u is reviewing its consumer PR as it prepares to roll out a £9m

INTERNATIONAL: CAPRI wins £1.1m food deficiency job

, wholesalers and retailers, health workers and educators, the media, legislators, local government units ...

GLOBAL RANKINGS 2001: CANADA - Courting interest. The US economy may be frozen solid, but PR agencies north of the border are keeping their cool, and continue to attract attention from international agency groups. Chris Daniels reports

for grabs in competitive pitches. Electronic retailer Best Buy of Minneapolis hired the Toronto office ...

CAMPAIGNS: Product Launch - Micro scoot becomes a must-have

, on discovering the Micro Skate Scooter. Despite reticence on the part of retailers, who deemed the product a ... trend-setting retail outlets, such as Conrad and Skate shops, Image Wizard developed a two-phase cult ...

CAMPAIGNS: Kids PR - Norton spins Tracy Island into success

to the trade at the London Toy Fair in January, a time when retailers traditionally place their orders ... industry consumer show, where the British Association of Toy Retailers named Tracy Island ... result, retailers who had not stocked the range were keen to stock the product, just as Vivid introduced ...

MEDIA: MARKETING ON-LINE - Media sets its sites on fresh markets After its glorious arrival as the saviour of free speech, the internet is rapidly descending into the same sort of cut-throat battleground that exists in any commercial market.

. The site is divided into nine zones: consumer products, retail, leisure, service, advertising, below ...

Dixons hires Le Fevre to revamp retail arms

The Dixons Group has ended its search for a consumer agency to work across its retail brands ... electronics retailers Dixons and Currys, mobile phone outlet The Link, and its distribution and after sales ... affairs advice. The final major Dixons retail brand, PC World, retails the use of Red Consultancy ...

NEWS ANALYSIS: Big PR fiasco leads to a very big mop-up job - The reputation of Barclays has suffered a barrage of negative press over ATM charges and fat cat salaries and PR has taken the brunt of the blame

branding, says Barclays. Paul Barber, corporate communications director for Barclays Retail ...

Phipps takes all after Sherry bid

PR fees have increased by a third. The agency also takes responsibility for all retail promotions ...

CAMPAIGNS: Weekly Web Watch - Death row does it again for Benetton

mega-store. In the face of these protests US retail giant Sears has cancelled its contract to stock ...

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