to remove filtersGlasses Direct calls ad and media pitch
16 Jul 2009
Glasses Direct, the online optical retailer, has called a review of its advertising and media
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Karmarama, MNC win Glasses Direct
10 Sep 2009
The online glasses retailer has also appointed MNC to handle its media buying. Both pitched against undisclosed agencies to win the business. Glasses Direct handles its advertising and media planning in-house, although it has previously used the advertising agency Albion, which it appointed ...
Societe Generale reviews £100m media business
18 Jun 2009
The business includes the UK, where the corporate and investment bank spends around 4 million. The Havas-owned MPG is the incumbent on SocGen's corporate and retail divisions in France; OMD handles ... for SocGen's retail business in France, its biggest market. SocGen made a net profit of EUR2 billion last ...
Naked and Mindshare scoop Gatwick Airport business
28 May 2009 | by Caroline Lovell
. Neither agency pitched for the account. The multimedia campaign will promote Gatwick Airport's retail ...
Game consolidates media into Rocket
07 May 2009 | by Ian Darby
LONDON - Game Group, the video games retailer, has consolidated its £5 million media planning...The PHD Group agency has added the 3 million media account for the main Game retail brand to the 2 million account for its sister company Gamestation, which it has worked on since 2006. MJ Media ... team at Game to handle both of its main retail brands. Game's stores are targeted at mass ...
Hotline: ITV signs deal with SCS
27 Feb 2009
ITV has signed a deal with SCS that will see the sofa retailer sponsor the new series Al Murray
Mindshare wins TK Maxx online account
25 Feb 2009 | by Anne Cassidy
The incumbent on the account was Arena BLM. Mindshare already handles the discount fashion retailer's offline media planning and buying business. Arena BLM won the online business in February 2007 ... advertising account for TK Maxx. The retailer had previously worked with BLM Quantum, the digital arm of Arena ...
Levy rules out mass lay-offs at Publicis
11 Feb 2009 | by John Tylee
billion euro account of Carrefour, the continent's largest retailer. But it described the UK as being ...
Media: Carter maps out the digital future of Britain
06 Feb 2009 | by Alasdair Reid
the creation of a Digital Radio Delivery Group, which would include equipment manufacturers and retailers ...
Sky launches attack on "perverse" Ofcom
04 Feb 2009 | by Ian Darby
welcomed Ofcom's consultation. The Ofcom report said: "Retail competition that we see in pay TV as a ... , reduced retail innovation, reduced platform innovation or higher prices." Ofcom raised the possibility ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
