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Phones4U to sponsor Harry Hill's TV Burp

audience love him!" Last year the mobile retailer sponsored Channel 4's 'Hollyoaks' and Sky 1's talent ...

Media: UKTV sponsorship deal

UKTV has signed a sponsorship deal with the electrical retailer Currys. Christmas

Media: Topman signs as first sponsor of Xfm Manchester

Topman has signed as the first sponsor of Xfm Manchester. The fashion retailer will promote its

IPA Effectiveness Awards 2005: Bronze Award - Best New Learning - Sponsored by WARC

ATS EUROMASTER Campaign: A new paradigm for tactical retailer advertising Client: ATS Euromaster ... \TBWA Media used: Print, radio, press CASE SUMMARY This campaign was based on the idea that "retail ... stores that did not advertise. The case perfectly demonstrated that it pays to be specific in good retail ...

IPA Effectiveness Awards 2005: Bronze Award - Silentnight

surpassed its aim of achieving a 25 per cent share of the market for single beds that retail for £300 ...

IPA Effectiveness Awards 2005: Bronze Award - First Choice

differentiated First Choice from other retailers. "The use of in-store activity at local branches helped ...

WCRS beats five to £4m Totesport brief

Power. As well as retail outlets, it also operates a website, totesport.com, which includes an online ...

Media: FHM unveils its Insider Awards

, to take place in September, will be sponsored by the retailer New Look, which is moving into men's fashion.

The APG Creative Planning Awards Shortlist 2005: Foreword

of business issues at retail and uses these insights to frame overall brand strategy.- David Bain TALENT ...

Media: Strategy Analysis - Jammie Dodgers goes to the movies

for more cross-referencing in retail space? And what about local media? The budget may not allow it ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.