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The agency, which won the brief after a pitch, will work with M S until its new site is fully operational in 2014. The retailer s relationship with its digital agency LBi will continue. However ... by 2014. The retailer will take full ownership of the platform, as well as its customer data, which ...
The online retailer has filed two US patent applications for products that would serve ads embedded in content downloaded to Kindle readers, as well as paperbacks sold through its on-demand book publishing service. Under the plans, ads carried in the online books would be related to the content ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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