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Magnum offers online game for pleasure seekers

online and offline campaigns. Last year Magnum teamed up with Asos.com, the online retailer, for a ...

Harvey Nichols launches satirical online video

The 60-second video, created by DDB UK and launching today (15 December), unveils small dogs as the must-have accessory this Christmas. The video, hosted on YouTube, will be sent to Harvey Nichols customers and suppliers and will also feature on the retailer s site. The video, entitled "not just ...

Nokia launches global campaign for N8 smartphone

The campaign, created by Inferno, will launch across 20 countries including the UK, China, India, Brazil and Vietnam. Spanning across retail, digital, social media and outdoor, the campaign introduces Nokia s new strapline: Many Gifts, not One. The ads aim to showcase the brand's phone multi ...

Fashion site My-Wardrobe on the hunt for digital agencies

My-wardrobe.com, the online fashion retailer, is on the hunt for international digital agencies...The retailer's UK marketing will continue to be handled in-house, but the brand has confirmed ... markets are 'culturally specific'. It is unclear at present what the retailer's marketing budget ... as an accessible luxury retailer, My-Wardrobe.com launched in 2006 and is currently gearing up for its biggest ...

DDB recruits Burdon as head of digital strategy

, Orange and Peugeot. More recently, he was responsible for developing digital retail projects for Molson ...

Viral View: Social Technographics: Are you keeping up with your online audience?

retailer of home improvement and construction products and services. The Home Depot has created a branded ...

Google in talks to buy Twitter

, reports also emerged that Amazon, the online retailer, was considering making a bid for Twitter. ...

GT wins Carphone Warehouse brief

including its online retail activity across the UK and Europe.

Nokia calls global digital review

The mobile phone retailer is seeking a network with presence in multiple countries, but is understood to be considering appointing a roster of agencies. The review marks a shift in Nokia s marketing ... , the mobile phone retailer appointed Wieden Kennedy as the lead global advertising agency for its handsets ...

John Lewis calls digital review

The retailer has approached several London shops with a view to holding a pitch later in the year. The review is being handled by The Haystack Group. It is understood that the brief will encompass all ... , is also understood to work on digital briefs for the retailer. The news comes shortly after ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.