Specsavers launches Das Boot viral campaign
12 Jul 2010 | by Mark Banham
, was devised by the optician retailer's in-house agency, Specsavers Creative, and used the text 'Goal line ...
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Harvey Nichols offers antidote to the 'walk of shame'
06 Dec 2011 | by Matthew Chapman
Retailer Harvey Nichols has launched a tongue-in-cheek "walk of shame" viral as part of its...the retailer, "has everything you need to walk home with your glamorous head held high". Harvey Nichols ... Valli, Nina Ricci and Chrisopher Kane. The retailer says it also has extras to help the morning ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
