10 Nov 2011
| by John Tylee
of marketing support as well as being high on the agenda in discussions with retailers. "We've learned how ...
29 Sep 2011
| by Katherine Levy
Superdrug, the UK's second-largest health and beauty retailer, is reviewing its £7 million UK media...The move is part of a European review led by Superdrug s holding company, AS Watson.
The retail group, which is owned by the Hong Kong conglomerate Hutchison Whampoa, is reviewing its high ...
years, introducing the Gavin Stacey actress Joanna Page as the face of the retailer.
Follow ...
25 Jan 2011
| by Daniel Farey-Jones
The retailer, which intends to launch the scheme in May, is handling the search process itself.
Its decision to establish a loyalty scheme comes 15 years after rival Boots started its Advantage Card ...
.
The retailer is part of the world s leading international health and beauty retailer, AS Watson Group, which ...
05 Aug 2010
| by Sara Kimberley
Superdrug, the UK's second-largest health and beauty retailer, has appointed HMDG to its UK...The retailer currently spends 6 million a year on advertising, according to The Nielsen Company ...
a major TV campaign in the run-up to Christmas.
The retailer's most recent retained agency was Euro RSCG, which was appointed to handle branding work in May 2005. Superdrug, owned by the retail ...
25 Jun 2010
| by Damian Ferrar and Katie Streten, Imagination
for Ford at auto shows or direct from drive to store retail activations has allowed users to share ...
25 Jun 2010
| by Jim Moffatt and James Temple, R/GA London
the way people study for ever. Retailers redefining loyalty by mashing up offers, peer recommendations ...
28 Nov 2008
| by Staff
's major retailers have released their Christmas TV ads.
25 Nov 2008
| by Matt Williams
The retailer put its CRM business up for review after parting company with Craik Jones Mitchell Voelkel in August. Craik Jones was subsequently folded into Proximity a month later. An initial shortlist of six agencies was drawn up, with Rapier, OgilvyOne, and one other unnamed agency eliminated ...
04 Sep 2008
| by Kate Nettleton
retail clients. Stef Calcraft, a partner at Mother, said: "We want to create an opportunity where we can push retail to the fore with new thinking, and Mark is going to be a big part of that." He added ...
16 May 2008
| by Anne Cassidy
. The optical retailer has just launched a new TV ad, which was created by
MCBD and features the fashion expert ...