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Aviva grateful for comic relief in turbulent times

Ted Bates, on the lookout for somebody with retail experience, gave her a passport into adland ...

A newly converged world

for Ford at auto shows or direct from drive to store retail activations has allowed users to share ...

Generation why?

the way people study for ever. Retailers redefining loyalty by mashing up offers, peer recommendations ...

And in the real world... British Airways, JJB, Cable & Wireless, Mitchells & Butlers and more

British Airways has reported a record loss of 401 million for the year ending 31 March, as a fall in passenger numbers and a rise in oil prices took its toll on the airline. Source: Financial Times JJB Sports, the sportswear retailer, has revealed that it recently came "dangerously close to insolvency ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.