09 May 2012
| by Loulla-Mae Eleftheriou-Smith
partnership with Paramount Pictures will see a series of retail promotions, special edition cans and live ...
06 Oct 2011
| by Matt Williams
The agency, which won the account after a pitch, will initially support the relaunch of the brand in the UK.
A campaign breaking in November will include press, digital, retail and brand partnership activity. A number of Gatorade-sponsored athletes are expected to be involved in the work, including ...
25 Jun 2010
| by Damian Ferrar and Katie Streten, Imagination
for Ford at auto shows or direct from drive to store retail activations has allowed users to share ...
25 Jun 2010
| by Jim Moffatt and James Temple, R/GA London
the way people study for ever. Retailers redefining loyalty by mashing up offers, peer recommendations ...
05 Mar 2009
| by Kunal Dutta
. The charity now has more than 3,000 Fairtrade certified products that are sold in retail and catering outlets ...
28 Nov 2008
| by Staff
's major retailers have released their Christmas TV ads.
27 Nov 2008
| by Matt Williams
The health-food retailer recently appointed WCRS to its above-the-line account, and is now looking ...
Communications, which created product-led tactical advertising for the retailer. There is no incumbent direct ...
pure price-led advertising. In October, the retailer launched a new campaign that carried ...
26 Nov 2008
| by Staff
In a humorous animated ad, the voice-over reveals the lengths the soft drinks retailer goes to in order to protect the ingredients of its leading brand. Playing on speculation surrounding the ingredients, it promotes the fact that the drink contains no added preservatives or artificial flavours ...
14 Nov 2008
, press, outdoor, online, retail, DM
THE LOWDOWN O2 is highlighting the benefits of its Priority ...
07 Nov 2008
and customer proposition director, B Q
Brief: Re-launch the "staff" campaign for the modern retail market ...