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The retailer, which operates the AHF superstore and Westgate Department Stores, sells beds, sofas and bedroom and living room furniture. Anglia Co-operative has made initial approaches to agencies to invite them to pitch for the business. The retailer also has an online store, co ...
by WCRS, whose relationship with the retailer lasted only five months. The agency created the Mr Holland ... ." This was the first time that the retailer had adopted a brand campaign, but the strategy and characters were swiftly ...
the company's brands include Hygena, Uno Form, Ewe and Parma. In the UK, Nobia owns the Magnet Retail ...
Restaurant brand Harvester has launched a TV, digital, social media and retail campaign showing a
and MPG that placed Marks & Spencer and Sainsbury's in the world's top 10 "meaningful" retail brands....of strategy Kate Cox said although people in the UK believe retail has a significant impact on their quality of life, most retailers are not seen as contributing to "personal wellbeing". Havas Media's Meaningful ... that retail is the highest performing sector in the UK, beating the IT and consumer electronics sector (second ...
Beleaguered electronics retailer Comet has been slammed by the advertising watchdog for misleading...at the higher price of 699 for a week between 13 and 19 October. In the same ad the retailer advertised 120 ... . Consequently, it has banned the ad because the higher prices were not genuine retail prices and could be viewed ...
The agency was appointed after a pitch, and will now work on a series of projects for the DIY retailer to help promote its sustainability and environmental credentials. It is thought that B Q is keen to put more emphasis on showcasing itself as an environmentally conscious company, and will put ...
to put in each of the retailer s diamonds. Signet awarded its media planning and buying account to the ...
The mobile phone retailer's horror-themed ad received more than 500 complaints the most about ... to the retailer's "missing our deals will haunt you" strapline by parodying a horror movie. It ruled ... , and understand what our ads are trying to communicate." The retailer argued that 526 complaints was a ...
Comet, the electrical retailer that was acquired last month by a private equity company, has called...The retailer has approached a number of advertising agencies as it bids to develop a new brand positioning. A pitch will be held just after Christmas, with an appointment made soon after. The successful agency will then immediately start work on a new brand campaign, which Comet intends to launch ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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