MEDIA: FOR THE RECORD
15 Dec 1995
of corporate business development. The fashion retailer, Esprit, has appointed MBS Media to handle its ...
s retail marketing manager, Kitty Hulme. The ultimate decision will come down to Hulme and ICI Paints ...
of corporate business development. The fashion retailer, Esprit, has appointed MBS Media to handle its ...
subscribers. The three-week campaign combines national press and radio coverage plus below-the-line retail...Sky Television has announced a pounds 1 million Christmas promotion to celebrate the five millionth Sky customer in the UK. An ad campaign broke last week designed to attract new satellite subscribers. The three-week campaign combines national press and radio coverage plus below-the-line retail ...
with National Tyres - another leading tyre specialist. He said: Retail is in our blood, so we are delighted to add a major retail account such as ATS to our growing list of retail accounts. Media remains ...
Ikea, the furniture retailer, is reviewing its pounds 4 million account and could end its...Ikea, the furniture retailer, is reviewing its pounds 4 million account and could end its relationship with Abbott Mead Vickers BBDO, the agency that launched the chain in Britain eight years ago. Abbott Mead has rejected an invitation to repitch for the business but said it would be happy ...
shop s relationship with the retail group had previously been sub-contracted through the creative ... entered into a direct group relationship with a media buyer. It has always left each retail brand ...
-label versions produced for retailers. Because some of these products were at the highly processed, junk food ...
featured prices a secret as long as possible, retail clients commonly don t even clear copy until a ... , he says. And with retail clients, the problems are obvious. There are many aspects that I ...
Columbia Tristar Home Video, a division of the film giant, has briefed six shops to create new ways of using its pounds 4 million adspend to put life into home video advertising. The new marketing manager of Home Video s retail division, Joe Simpson, said he had selected the six agencies ...
nervous that the little company that invented the sector was about to be swamped by big retailers ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.