to remove filtersBusiness Performance League 14 October 1996
18 Oct 1996
2 Abbott Mead Granada Retail 51.8 12.5 39.3 Vickers BBDO 3 ...
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NEWS: HOTLINE
25 Oct 1996
-street retailer, the ERA Group. Both tasks had formerly been held by CIA Medianetwork, which maintains ...
Private view
18 Oct 1996 | by ANDREW CRACKNELL
Client: Ian Bullock, retail marketing manager Brief: Launch new pension fund Agency: Publicis ...
NEWS: Marks and Spencer set to test TV spots in northern region
18 Oct 1996
Marks and Spencer, currently at the centre of speculation that it is about to become an advertising heavyweight, has gone on to TV for the first time in its history. Britain s biggest retailer is testing the water with a four-week direct response campaign in the North of England ...
NEWS: Butler Lutos scoops European tax-free shopping business
18 Oct 1996
VAT-refunding company in Europe, and its service is offered by more than 100,000 retailers. When non ...
NEWS: Poster push for John Lewis
27 Sep 1996
Court Burkitt and Company has taken the John Lewis Partnership on to cross-track posters for the first time in its 67-year history. The retail chain has never before sanctioned an umbrella branding campaign that was not linked to particular stores. Two 48-sheet executions will support TV ...
INTEGRATED: ON THE RECORD
27 Sep 1996 | by MICHELE MARTIN
, retail or health insurance. Tell me more. It s a truly integrated launch and we ve ...
Business Performance League 23 September 1996
27 Sep 1996
.5 Commission 2 2 Abbott Mead Granada Retail 50.2 9.1 41.1 Vickers ...
INTEGRATED: INTEGRATED ISSUE; Mud, music and Dr Martens get the youth vote
27 Sep 1996 | by GORDAN MACMILLAN
, Virgin Retail at Reading was a success. With V96, Virgin was everything. I think punters enjoyed ...
SUPPLEMENT: EUROPEAN MEDIA; Digital TV’s long labour
27 Sep 1996 | by ALASDAIR REID
about the digital race in Germany. The D-Box decoders retail at DM890 (pounds 400), which isn ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
