08 Nov 1996
in locations where there
is currently no retail outlet. Many small retailers, such as CTNs, have
been ...
01 Nov 1996
| by ANNE-MARIE CRAWFORD
Iceland, the frozen food retailer, has parted company with WCRS and
handed its pounds 16 million...Iceland, the frozen food retailer, has parted company with WCRS and
handed its pounds 16 million advertising account back to the Manchester-
based agency, Tom Reddy Advertising.
A joint statement issued by Iceland and WCRS this week cited creative
differences and working relationship issues ...
01 Nov 1996
that handles a large
grocery retailer is going to find there are people who don t like the
way it behaves ...
25 Oct 1996
between the brewing and retail giant and
Private Eye magazine....One of Whitbread s small roster agencies has succeeded in brokering a
unique marketing venture between the brewing and retail giant and
Private Eye magazine.
HBA Advertising acted as go-between for the initiative which has
resulted in the launch of Private Eye Lord Gnome Bitter in the
Whitbread ...
25 Oct 1996
| by MICHELE MARTIN
in annual retail sales.
Dan Vivian, the account director at WCRS on Bass Ales, said ...
20 Sep 1996
. Retailers purchase their take-away supplies on a weekly
basis, resulting in a swift turnaround in stock ...
13 Sep 1996
| by KAREN YATES
Barker and Ralston is using specially commissioned work by a selection
of US sculptors to launch an upmarket wine label from the Californian
winemaker, Ernest and Julio Gallo, in the UK.
Called Turning Leaf, the wine aims for the more discerning palate and
retails at pounds 5 to pounds 6 per ...
16 Aug 1996
| by JOHN TYLEE
changed the focus of
their promotional activity to support individual retailers.
The fact ...
14 Jun 1996
| by STEPHEN ARMSTRONG
into just beer makers rather than
retailers and fundamentally changed their attitude to marketing ...
1990, the total turnover of the pub retail sector has declined in
real terms by 14 per cent. And 2 ...
07 Jun 1996
| by ROBERT DWEK
retail trade. A point-of-sale promotion is already
underway and the agency is busy trying to get 1,000 retailers on board.
Linking in with the food theme, the promotion will feature free recipe
cards, a competition to win a weekend in Bordeaux and much window-
display material. Retailers will also be supplied ...