to remove filtersINTEGRATED: ON THE RECORD
27 Sep 1996 | by MICHELE MARTIN
, retail or health insurance. Tell me more. It s a truly integrated launch and we ve ...
Search results for Retail
NEWS: TV spectacular fronts Packard Bell Euro blitz
08 Nov 1996 | by JOHN TYLEE
. It previously relied on co-operative deals with retailers of consumer electrical goods in the US and the UK ...
CAMPAIGN CRAFT: technique; Tracking trickery allows seamless lip- synching
23 Aug 1996 | by MEG CARTER
with impressive efficiency. He publishes tie-in books for most of his film releases, and runs a retail outlet ...
NEWS: Team Saatchi wins bill-paying service after four-way pitch
26 Jul 1996
-out of CashStop Services, a new company that will install bill-paying terminals at local retailers (Campaign, 21...retailers (Campaign, 21 June). CashStop - which has signed up utility and service companies ... to begin regional trials from October and is planning a nationwide launch through 8,000 retailers ... campaign that will involve both direct mail and retail support. Media will be handled by Zenith ...
CLOSE-UP: LIVE ISSUE/COMPUTER ADVERTISING; Will ads be the key to winning the computer war?
07 Jun 1996 | by RICHARD COOK
they will have to become more dependent on below-the-line work like retail marketing. But this belief ...
NEWS: HOTLINE
31 May 1996
of McCann-Erickson Manchester. The retailer spent more than pounds 6 million on advertising last year...Kwik Save, the cut-price supermarket, is reviewing its advertising and media arrangements out of McCann-Erickson Manchester. The retailer spent more than pounds 6 million on advertising last year. The marketing director, Nick Goff, said the rethink will encompass advertising and media as well as internal ...
NEWS: Publicis lures Conde Nast media supremo
24 May 1996 | by JOHN TYLEE
director, commented. Faulkner, who has particular expertise in the beauty and retail sectors ... for our clients to extend their promotional activity to dovetail with PR and retail activity, she said ...
NEWS: Y&R awarded work to take Tandy on to TV for the first time
24 May 1996
Young and Rubicam has won the pounds 7 million Tandy account after a three-way pitch against McCann-Erickson Central and Cogent. Tandy, the Midlands-based electrical retailer, has until now ... keen to get a major retailer on our client list and Tandy wants to spend significantly to make people ...
NEWS: M&C Saatchi lands first US business
10 May 1996 | by JOHN TYLEE
into traditional advertising. The company previously relied on co- operative deals with retailers ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
