O&M unveils firework safety drive
17 Oct 1997 | by ELEANOR TRICKETT
will be reinforced by school visits from characters in ITV s Gladiators, and a retail campaign highlighting ...
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MEDIA: FOR THE RECORD
24 Oct 1997 | by ALASDAIR REID
s outdoor advertising. It will handle all poster campaigns for Prudential s main retail products ... for the November issue, targeting retail trade through CTNs, service stations and convenience stores. The first ...
FOR THE RECORD
17 Oct 1997 | by ALASDAIR REID
throughout October. TK Maxx, the US fashion retailer, will launch its first national ad campaign ...
PRIVATE VIEW
03 Oct 1997 | by STEVE HENRY, joint creative director of
, marketing director Brief: Portray Waterstone s as the book retailer that values the importance ...
REVIEW: Marketing and advertising news in the week’s press ..
26 Sep 1997 | by PIPPA CONSIDINE
account for the Early Learning Centre, one of the UK s leading toy retailers, after a four-way pitch ...
BIB starts quest for 25 suppliers
08 Aug 1997 | by CLAIRE BEALE
interactive retailing facilities when BIB launches next year....Chris Townsend, the commercial director of British Interactive Broadcasting, has unveiled detailed plans for the interactive TV service, and has started a search for 25 content providers to supply interactive retailing facilities when BIB launches next year. The BIB service, a joint ...
MPs moot tobacco industry funding for anti-smoking drive
11 Jul 1997 | by our Parliamentary correspondent
urging retailers not to sell cigarettes to under-16s. ...
REVIEW: Marketing and advertising news in the week’s press
04 Jul 1997 | by EMMA HALL
increases between News International and Dixons has culminated in the retailer boycotting all of NI ...
PPA backs tobacco industry titles amid fear of total ad ban
27 Jun 1997 | by CLAIRE BEALE
in the business-to-business market. The PPA and titles such as World Tobacco, Tobacco Europe, Retail ... . The PPA estimates that tobacco advertising in retail magazines accounts for up to 10 per cent ...
DIRECT: REVIEW (IN ASSOCIATION WITH ROYAL MAIL)
20 Jun 1997 | by CHRIS DUNCAN, BARRACLOUGH GRAY
: Calum Bunce Creative director: Tim Johnson AUDI Agency: Limbo Client: Karen Ingham, retail marketing manager Objective: Deliver brand messages in a way that complements the new retail ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
