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REVIEW: Marketing and advertising news in the week’s press

s retail policy investigated by the Office of Fair Trading. More than 30 charities have sent letters...Leading UK charities this week threw their weight behind moves by Littlewoods to have Camelot s retail policy investigated by the Office of Fair Trading. More than 30 charities have sent letters ... is threatening to disconnect its services from retailers that also stock Littlewoods or other competing ...

REVIEW: Marketing and advertising news in the week’s press

. The retailer will draw up a final shortlist of three agencies within the week. All the company ... , will retail at pounds 99.99 and comes with pounds 10 worth of free calls. General release. ...

DIRECT NEWS: Barraclough Hall secures PC World business

-owned computer retail chain, PC World....Barraclough Hall Woolston Gray has picked up the direct marketing business for the Dixons Group-owned computer retail chain, PC World. The appointment comes after a final bout with WWAV Rapp Collins, following a first round of pitches which also included Brann SJA and Bates Communications. The task ...

HOTLINE

higher recycling targets for manufacturers and retailers. David Thornton is taking legal advice ...

REVIEW: Marketing and advertising news in the week’s press

-up as the UK s largest electrical retailer, the Dixons Group, launches the first free access service ...

PC World hunts for shop to help build the brand through the line

PC World, the giant computer retail chain owned by the Dixons group, is expanding its roster...PC World, the giant computer retail chain owned by the Dixons group, is expanding its roster of marketing services providers by looking for a direct marketing agency. Four agencies are pitching ... : the retail outlets, its role in the Dixons Group Business Services premiums and incentives service ...

Motorola appoints Barraclough Hall to handle direct work

their potential customers by retailers, networks and service providers. But Motorola bosses are desperate ...

FOR THE RECORD

and is planning further promotions before Christmas. Meanwhile, the retail chain, Tandy, has taken out 300 ...

COMPUTER REPORT: Power of the Press - The specialist computer press is booming. But it is aware that, as well as competition from overseas, other media alternatives are becoming a viable option. The sector, Richard Cook argues, cannot afford to rest on it

of the internet retail spend still lags behind the online budget of, say, IBM. Microsoft on its own would ... of the media and advertising industries or as much as three important categories -retail, hotels and leisure ...

COMPUTER REPORT: Selling PCs to the masses. With the increasing overspill of work into the home, the domestic PC market should be heading for a boom time, but first it must sort out its branding. By Steve Shipside

to Mrs Jones and you sell one, through a retail outlet that takes a cut, and when there s a problem ...

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