Computec title undercuts rivals
22 Nov 1999 | by COLIN GRIMSHAW
PlayStation Magazine which retails for pounds 4.99 but carries an official games CD cover mount ...
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REVIEW: Marketing and advertising news in the week’s press
10 Dec 1999 | by JADE GARRETT
The discount retailer, Matalan, has appointed CDP to its pounds 4 million advertising account. The agency ...
86 to market CD-Rom as viable ad medium
15 Nov 1999 | by MARK TUNGATE
to be in at the moment is new media. We re attracting interest from traditional media publishers, retailers and ISPs ...
Buy.com UK launch set to provide sales team opportunities
08 Nov 1999 | by MARK TUNGATE
US-based online retailer Buy.com is expected to recruit a sales team as it prepares to launch...US-based online retailer Buy.com is expected to recruit a sales team as it prepares to launch in the UK. The company is rolling out dedicated services worldwide and plans ventures in Canada ... for a head of consumer marketing. The online retailer was formed in 1997 to sell computer ...
Guardian lands Unitee adspend
18 Oct 1999 | by ASHLEY DAVIES
s retail business for clients such as Carpetright and DFS. At CIA, Britton handled the agency ...
REVIEW
17 Sep 1999 | by CLAIRE BEALE
, as it becomes the latest retailer to offer free internet access. Financial Times Procter 50 million ...
IT: THE IT INVASION - IT brands and IT imagery are now everywhere in the mainstream media as ad campaigns move beyond hi-tech details and towards brand recognition. Steve Shipside reports
03 Sep 1999 | by STEVE SHIPSIDE
,086,890 565,385 5 Vodafone Retail 28,711,381 3,402,032 0 6 Time ... ,037,834 15,201,700 5 Vodafone Retail 6,453,827 433,456 18,422,066 6 Time ...
OPINION: MILLS ON ... THE AA AND MUTUALITY
16 Jul 1999 | by DOMINIC MILLS
wars across retail and possibly financial services, this seems as good a time as any to play ...
Western picks up pounds 10m PowerGen business
21 May 1999 | by ELEANOR TRICKETT
to rebrand East Midlands Electricity as PowerGen. The company s retail outlets will be marketed ...
Three-way contest for PowerGen media work follows merger deal
30 Apr 1999 | by CLAIRE BEALE
The utility giant, PowerGen, has begun a review of its media planning and buying in the wake of its merger with East Midlands Electricity. Three agencies have been shortlisted to pitch for the account - which will include both the electricity supply business and the EME retail outlets, bought ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
