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THE CLIENT CATALYSTS: ANN FRANCKE - Ann Francke breaks the mould of the average Mars marketer. She is open, creatively led and keen on change

." Family: A daughter aged nine, a husband in retailing, a cat called Miss Kit and a dog called Roscoe ...

PRIVATE VIEW: Malcolm Duffy, the joint creative director of Miles Calcraft Briginshaw Duffy

Production company: Tomboy Films Exposure: n/s SIX CONTINENTS RETAIL Project: Harvester Restaurants ...

OUTDOOR/AMBIENT: EYES DOWN - From floor media to rickshaws and cars, Pippa Considine rounds up the latest innovations in ambient media

, Jessica Hatfield, set up shop flogging posters on trolley-sides. Today, with most major retailers ...

CLOSE-UP: LIVE ISSUE/THE BODY SHOP - The Body Shop is going to have to take its marketing seriously, Mairi Clark says

So it's finally happened. The hippy "we don't need advertising" ethos of The Body Shop appears to be drawing to a close. In the end, though, few will be surprised by the news that the ethical retailer ... that AIS blames on the refusal of the retailer to advertise. "When they launched the loyalty programme we ...

PRIVATE VIEW: Andrew Cracknell, the executive creative director of Bates UK

's new direct service retail brand in the UK Agency: Ogilvy & Mather Writer: Vicki Maguire Art ...

Red Cell uses cruel nicknames in first campaign for Witch

are confident that this latest activity will prove popular with both consumers and retailers, while supporting ...

Red Cell uses cruel nicknames in first campaign for Witch

are confident that this latest activity will prove popular with both consumers and retailers, while supporting ...

Red Cell uses cruel nicknames in first campaign for Witch

are confident that this latest activity will prove popular with both consumers and retailers, while supporting ...

Red Cell uses cruel nicknames in first campaign for Witch

are confident that this latest activity will prove popular with both consumers and retailers, while supporting ...

CAMPAIGN-I: Briefs

The online natural health and beauty retailer Thinknatural has appointed Steve Winetroube...The online natural health and beauty retailer Thinknatural has appointed Steve Winetroube to the role of finance director. Winetroube has been working in traditional retailing for the past 20 years, and was previously the finance director at Faith Footwear. ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.