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The Screen test - Campaign Screen's international ad picks

' These ads differ greatly from most retail fashion ads in that they don't scream at you. Instead of a pumping ...

PRIVATE VIEW: Malcolm Duffy, the joint creative director of Miles Calcraft Briginshaw Duffy

Production company: Tomboy Films Exposure: n/s SIX CONTINENTS RETAIL Project: Harvester Restaurants ...

REVIEW: French Connection in row with Bottle Green

French Connection is involved in a trademark row with the wine company Bottle Green over its French Connection wine range as the fashion retailer prepares to launch into the alcoholic drinks market. The trademark registrar is expected to make its ruling in the next few weeks. - Marketing. ...

OUTDOOR/AMBIENT: EYES DOWN - From floor media to rickshaws and cars, Pippa Considine rounds up the latest innovations in ambient media

, Jessica Hatfield, set up shop flogging posters on trolley-sides. Today, with most major retailers ...

DOES ADVERTISING HAVE A CONSCIENCE?: Agencies themselves are now being urged to take a more ethical approach to working and choosing clients

of genetically modified foods, need guidance and reassurance. Brief: Make Iceland the chosen retailer ... as the leading organic retailer, taking on Waitrose, Tesco and Sainsbury's - supermarkets that were already ...

CLOSE-UP: LIVE ISSUE/BULLYING ADS - When bullying the consumer pays dividends for agencies. Agencies find aggressive ads work well for certain brands

a tiny 8 per cent of the retail home decor sector before the ads were aired. Unsurprisingly ...

First Quench appoints WPP to Thresher task

First Quench, the drink retailing group, has appointed a group of WPP agencies to work on its ... and retail specialist agency, 141, in a final pitch for the business. WPP's retail specialist, The Store ... impressed by The Store's pragmatic approach and retail expertise." John Williams, the chairman ...

PRIVATE VIEW: Andrew Cracknell, the executive creative director of Bates UK

's new direct service retail brand in the UK Agency: Ogilvy & Mather Writer: Vicki Maguire Art ...

Leagas Delaney halts expansion

skills in digital, design and retail specialism, as well as fund expansion into new markets ...

Magic Hat celebrates its first win since relaunch with pounds 2m Cobra

retail and pub outlets. Cobra is already sold in Harrods and a number of supermarkets. The win ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.