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US magazines are showing a grunge homemaker trend

and retail, and you have a fairly grim, if predictable, picture. But let's concentrate on the bright ...

Time Computers calls £40m pitch

LONDON - Carat UK has cut its links with Tiny Computers after the struggling retailer..., said. "We've got two fantastic brands to work with and a new retail brand to launch so there's work to be done." Time yesterday announced plans to roll out a new retail operation, housing both Time ... was suddenly withdrawn. The agency finally split with the retailer as the joint administrators of Grant ...

REVIEW: Woolworth's and Argos to cease selling through Sky

Woolworth's and Argos, two of the original set of retailers to sign up for the Sky Digital retail sales service, are to cease selling through Sky. Argos is reviewing its approach to interactive services and Woolworth's is making cuts. - Independent on Sunday. ...

IPA Bellwether Report predicts cautious year

. Trends in new budget setting were mixed by sector. Retail and consumer sectors such as FMCG ... . The marketplace is cautious but, we believe, optimistic. There are some sectors, such as retail, which ...

HOTLINE: Sky Travel is introducing interactive home shopping

BSkyB's travel and documentary channel, Sky Travel, is introducing interactive home shopping in partnership with the travel retailer The First Resort. ...

FIELD MARKETING: The International Stage - James Curtis investigates the ways in which field marketing agencies cope with cross-border activities in Europe

-Packard, for whom the company recently performed a retail audit, collecting data from outlets in 17 countries ...

FIELD MARKETING: Track and Field - Tracking the success of a field marketing campaign is getting easier, thanks to new hi-tech approaches

range of activities, from ensuring retailers honour their obligations to manufacturers to "live ... , in the case of multiples, shipments from retail distribution centres. A relatively new approach ... to retailer level on a daily basis to find out what is going on, then manipulate and test the data ...

DIARY: McLeod lets rip at Sir Paul Smith as his suit service turns to farce

of Courts, clad in nylon blue blazer and fixed grin, to get to the heart of the retailer and find out ...

FIELD MARKETING: Field marketing grows up - Ken Gofton explains how field marketing is busy creating a bigger and better-defined niche for itself in the industry

disciplines, from checking stock on retailers' shelves to handing out samples at Waterloo Station. Some ...

FIELD MARKETING: Making an impact - Ken Gofton investigates how field marketing can bring advertising to life

are out!" The five-week roadshow targeted multiple retailers and busy city centres. Teams ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.