Publicis Groupe and Microsoft form mobile marketing partnership
23 Sep 2009 | by Noel Bussey
industry verticals: luxury, retail, entertainment, automotive, travel and financial services. The deal ...
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Viral View: Social Technographics: Are you keeping up with your online audience?
06 Nov 2009 | by GoViral
retailer of home improvement and construction products and services. The Home Depot has created a branded ...
And in the real world... Microsoft, Google, Primark, BA and more
14 Jul 2009 | by Noel Bussey
executive of Associated British Foods' discount fashion retailer. Source: The Independent The Tata Tea ...
Amazon plots ad serving on Kindle
07 Jul 2009
The online retailer has filed two US patent applications for products that would serve ads embedded in content downloaded to Kindle readers, as well as paperbacks sold through its on-demand book publishing service. Under the plans, ads carried in the online books would be related to the content ...
Glue London picks up RBS and NatWest digital accounts
25 Jun 2009
for RBS's retail division and credit cards, while Play produced digital advertising for both RBS and NatWest. RBS Group moved its retail direct marketing account into CHI from M C Saatchi's direct marketing ...
Apple unveils new iPhone
09 Jun 2009 | by Kate Nettleton
will cost just $299 ( 187) in the US, the 3GS will retail at 274 as part of an 18-month deal in the UK on a ...
Retail and financial sectors help online ads rise by 21 per cent
05 Jun 2009 | by Matt Williams
increase in online activity in the retail and financial sectors, with Marks Spencer, Tesco, HSBC ...
Agencies line up for Shell digital task
04 Jun 2009
across separate parts of its business. Iris Worldwide is the lead global agency on Shell's retail ...
Pineapple hands RMG Connect its digital marketing account
01 Jun 2009 | by Matt Williams
also has its own clothing brand, which is available in fashion retailers across the UK. Currently ...
Web Liquid and Acknowledgment pick up Avis pan-Euro digital brief
20 May 2009 | by Matt Williams
. Web Liquid also handles the brand's affiliate marketing work. Nicola Stone, the retail marketing ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
