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LONDON - Orange has appointed Iris to handle its UK in-store retail sales promotion and marketing...The account was previously held by BD Network. The win will see iris launch retail marketing campaigns over the next two years and experiential and instore activity within Orange stores ... pitching process, we are delighted to have chosen iris to be our sole agency for our retail marketing ...
Lend Lease Retail and Communities Group, which owns the shopping centre in Kent, has contacted agencies with a brief to increase repeat visits and attract new customers. The winning agency will develop Bluewater's online marketing, including better use of its mailing list. Bluewater set up a database ...
at participating retailers. The vouchers, which are worth 3.10 each, can also be exchanged for vitamins and baby ...
The agency won the business following a pitch against two undisclosed agencies, in a process that was handled by COI. VAT, which was lowered to 15 per cent in December last year as a way of helping retailers rebuild profit margins, will revert to 17.5 per cent on 1 January 2010. The rise will affect all VAT ...
LONDON - DSG International, the owner of the technology retailers PC World, Currys and Dixons, has.... The company has recently announced that it is looking for a new head of CRM. The retailer is also set ...
LONDON - Sony has appointed HS&P and Live & Breathe to handle the retail marketing account for its...was awarded a CRM brief from Sony for its retail division. Following the appointment, HS P and Live Breathe ... will be responsible for devising a new strategic approach for Sony's consumer retail sector, which incorporates TV, audio, vision, IT, digital imaging and design products. Roy Dickens, the retail director for Sony ...
Eatson will work alongside Elvis existing creative directors, John Treacy and Ben Clapp, and will focus on leading the creative product on promotional and retail output. This includes the 5 million Wrangler business, which Elvis picked up in May. Eatson has spent just over four years leading ...
Iris secured the business after a pitch against undisclosed agencies. It will now develop a global activation strategy for Heineken's above-the-line sponsorship of the tournament using experiential, retail and point- of-sale communications. Iris will work alongside Heineken's other roster agencies Bartle Bogle ...
preference and revenue across its retail, catering and car-parking amenities. The campaigns will begin ... series of pitches. Tim Wall, the retail director at Dnx, said: "It's great to be working with such a ...
, digital, sales promotion and direct marketing, as well as strategic and creative retail activation ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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