LONDON - Orange has appointed Iris to handle its UK in-store retail sales promotion and marketing...The account was previously held by BD Network. The win will see iris launch retail marketing campaigns over the next two years and experiential and instore activity within Orange stores ... pitching process, we are delighted to have chosen iris to be our sole agency for our retail marketing ...
-based Westfield, approached Grazia magazine about creating a partnership between Westfield retailers, Grazia ... it captured the imagination of the public. Westfield and its retailers were also thrilled with reaction ...
LONDON - Shell is holding a pitch for its European retail and point-of-sale account..... The account includes retail advertising at petrol pumps and point-of-sale and print activity at Shell ... -the-line retail activity and JWT for advertising. MediaCom handles Shell's media planning and buying account. ...
LONDON - Sony has appointed HS&P and Live & Breathe to handle the retail marketing account for its...was awarded a CRM brief from Sony for its retail division. Following the appointment, HS P and Live Breathe ... will be responsible for devising a new strategic approach for Sony's consumer retail sector, which incorporates TV, audio, vision, IT, digital imaging and design products. Roy Dickens, the retail director for Sony ...
LONDON - RBS has shifted its £15 million retail ad account back into M&C Saatchi just six months
its £30 million retailer marketing account for Vauxhall, Saab and Chevrolet....tactical and retailer communications activity for the three brands, as well as coordinating the marketing of 697 UK retailers and managing a team of regional marketing consultants. The review process was overseen by Richard Hughes, the head of retail marketing at General Motors. Hughes said: "With a host ...
increase in online activity in the retail and financial sectors, with Marks Spencer, Tesco, HSBC ...
Tony Page, the former Woolworths executive director, is planning to launch a new chain of retail
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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