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Very.co.uk launches Christmas ad to promote its sale

Very.co.uk, the online retailer, is launching a TV ad to promote its half-price sale in the run.... The online retailer appointed VCCP to its ad account in June last year, following the retailers rebrand ...

Harvey Nichols launches satirical online video

The 60-second video, created by DDB UK and launching today (15 December), unveils small dogs as the must-have accessory this Christmas. The video, hosted on YouTube, will be sent to Harvey Nichols customers and suppliers and will also feature on the retailer s site. The video, entitled "not just ...

M2M on alert as Mango calls pitch

Hollywood actress Penelope Cruz as the face of Mango and has completed three campaigns for the retailer ... . The retail chain now has nearly 1,500 outlets in 92 countries, with around 20 based in the UK. ...

Karmarama to produce La Senza Christmas campaign

will develop products for the Southbank Centre retail outlets. The Southbank Centre is the UK's largest arts ...

Close-Up: Why spending heavily on advertising is the latest fashion on the high street

Retailers are relying on big agencies and major ad campaigns to keep them ahead of the competition...been confined to supermarkets, but all this looks likely to change as mainstream retailers are also ... new agencies to develop fresh advertising strategies, while other fashion retailers including John ... that it is the enhancements in technology and changes in the economy that have really caused the retail landscape to change ...

Mother beats Publicis to New Look account

, the retailer diversified into men's clothing, which has been rolled out to more than 20 per cent of its stores ...

WCRS picks up Boden advertising account

Boden, the mail-order clothing retailer, has appointed WCRS to handle its advertising account...., the clothing retailer is set to embark on its first major above-the-line advertising push next year ...

Universal McCann retains £4m H&M account

The fashion retailer retained its incumbent UK and Ireland agency after a final shootout against ... for the Swedish retailer since September 2001 and last defended the contract in 2004. H M also launched its first online shop last week. The retail giant has announced a new designer collaboration with Lanvin ...

Universal McCann captures Ecco's £30m global media

footwear, across Europe and in the US and China. The retailer has recently launched stores in Oxford ...

Nike and Foot Locker kick off celeb-packed Air Max campaign

is in its integration across all aspects of the consumer experience from retail, to digital, to advertising ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.