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LONDON - Mobile retailer Phones4u is set to launch an £8m creative campaign tonight that will play
-fated clothes retailer Boo.com. According to research by MORI, 55 per cent of consumers had no idea what it did ...
into the online retailer. The company has suffered a string of departures and redundancies and has been forced ...
channel run by a major retailer. Boots is also revamping its website to allow customers to order Boots ...
campaigns are namechecked - plus quick diversions into fashion and supermarket retailing. Where Packard ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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