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Reckitt Benckiser sexes up the kitchen cabinet

of marketing support as well as being high on the agenda in discussions with retailers. "We've learned how ...

Superdrug hunts shop for reward scheme launch

The retailer, which intends to launch the scheme in May, is handling the search process itself. Its decision to establish a loyalty scheme comes 15 years after rival Boots started its Advantage Card ... . The retailer is part of the world s leading international health and beauty retailer, AS Watson Group, which ...

A newly converged world

for Ford at auto shows or direct from drive to store retail activations has allowed users to share ...

Generation why?

the way people study for ever. Retailers redefining loyalty by mashing up offers, peer recommendations ...

And in the real world... GM, Sainsbury's, Domino's and more

. Source: The Financial Times US retail sales increased 1.4 per cent in October thanks to a rebounding ... in other areas of retail increasing just 0.2 per cent in October. Source: The Wall Street Journal ...

And in the real world....Saatchi & Saatchi, Unilever, Cadbury, Bank of England, Barack Obama, GM and Vauxhall

Normal 0 0 1 28 163 1 1 200 11.773 0 0 0 A backstreet area of Fitz-rovia in London's West End is set to be transformed into a bijou retail destination under plans from one of the largest landlords in the area. Source: The Financial Times Normal 0 0 ...

And in the real world... WH Smith, Nokia, SABMiller and more

WH Smith has reported an 8 per cent year-on-year rise in profits for the year ending August 2009. The retailer, which cut its costs during the period by 15 million, attributed the increase to ditching music ... : The Daily Telegraph Mothercare, the mother and baby goods retailer, saw sales increase by 8.2 per cent ...

Publicis Groupe and Microsoft form mobile marketing partnership

industry verticals: luxury, retail, entertainment, automotive, travel and financial services. The deal ...

Holland & Barrett reviews ad account

The pitch is being led by Phil Geary, the director of trading at Holland Barrett. WCRS will not repitch. WCRS s most recent campaign for the health products chain featured the characters Mr Holland and Mr Barrett. The retailer has now decided to switch to more price-focused advertising. A price ...

And in the real world... Waitrose, Sony PlayStation, HP and more

Sales at Waitrose have risen by 10.2 per cent in the second quarter of 2009, leading to suggestions that "recession panic" is subsiding. The supermarket's figures were well ahead of the grocery sector average of 5.6 per cent, with discount retailers such as Lidl and Aldi beginning to lose momentum ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.