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WPP lands global Bank of America ad and branding account

has handled the US consumer retail advertising account since 2006, and took part in a pitch process ...

RBS Group reviews digital agency roster

and marketing, UK Retail, Les Matheson. M C Saatchi and CHI Partners handle RBS s advertising and CHI also ...

BBH and Ogilvy vie for Barclays ad brief

for retail banking as well as the Barclaycard business, while Ogilvy handles global advertising for Barclays ... the process is being overseen by Michelle McEttrick, the chief marketing officer at Barclays Global Retail ...

RBS seeks agency for branch brief

with CHI Partners' agency The Box on CRM campaigns for its retail banking division. RBS also works with M ... managing director for marketing and innovation, UK retail. ...

Barclays cuts digital roster for non-consumer to three

Commission on Banking that is looking at whether the retail and investment arms of banks should be separated ...

Santander appoints Euro RSCG

Euro RSCG secured the position without a pitch and will oversee a number of strategic projects for the bank s retail division as it looks to combat the public s perceptions of its poor customer service. Engine, which has had a relationship with Santander since winning the advertising for Abbey in 2005 ...

RBS puts £50m media account up for pitch

retail business, held by MediaCom....Saatchi, which handles its retail business, and CHI Partners, which oversees its in-branch creative work ...

Barclays Corporate calls digital review

by the review. Bartle Bogle Hegarty, which handles advertising for Barclays' retail arm and Barclaycard, is also ... . Separately, last week, Barclays' retail division handed its consumer-facing direct marketing business to EHS ...

Agencies line up for Barclays DM review

The company has contacted roster agencies with a view to holding a pitch for the business later this month. An appointment is expected to follow soon afterwards. The successful shop will be responsible for overseeing all of the brand s retail work, which is currently handled by agencies on a project basis ...

A newly converged world

for Ford at auto shows or direct from drive to store retail activations has allowed users to share ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.