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Westfield kicks off customer relationship marketing pitch

in Europe, offering 1.9 million square feet of retail and leisure space. Westfield is also currently ...

Fashion site My-Wardrobe on the hunt for digital agencies

My-wardrobe.com, the online fashion retailer, is on the hunt for international digital agencies...The retailer's UK marketing will continue to be handled in-house, but the brand has confirmed ... markets are 'culturally specific'. It is unclear at present what the retailer's marketing budget ... as an accessible luxury retailer, My-Wardrobe.com launched in 2006 and is currently gearing up for its biggest ...

A newly converged world

for Ford at auto shows or direct from drive to store retail activations has allowed users to share ...

Generation why?

the way people study for ever. Retailers redefining loyalty by mashing up offers, peer recommendations ...

Principles Agency retains JD Williams ad account

awareness, which is an essential requirement in today's competitive retail environment." ...

Elvis picks up Wrangler pan-European integrated account

, digital, sales promotion and direct marketing, as well as strategic and creative retail activation ...

The Week: Media reviews - Jeweller replaces WWAV

Direct MediaCom has won the £5 million media account for the collectables and jewellery retailer

Kitcatt Nohr lands £11m Tyrwhitt brief

in excess of 50 million and retail outlets in Paris and New York, as well as six stores in the UK. ...

Shirt retailer kicks off £6m DM review

The luxury shirt retailer, a heavy user of catalogues and inserts in newspapers and magazines, is speaking to agencies about a brief to handle all of its brand communications across its mail-order clothing line, online ordering system and high-street stores. The move follows the appointment ...

Thorntons hunts for agency to relaunch direct sales business

LONDON - Thorntons, the high-street chocolate retailer, is on the hunt for a direct marketing

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.