H&M features Beckham in debut Super Bowl TV ad
18 Jan 2012 | by John Reynolds
H&M, the Swedish retail brand, is to broadcast is first Super Bowl TV ad, which will showcase
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'100% Original' Ugg ad banned
11 Apr 2012 | by Daniel Farey-Jones
's list of authorised online retailers . Facebook operates a system where users can report concerns ...
M&S rapped over 'irresponsible' lingerie bus ad
30 Nov 2011 | by Sarah Shearman
sexually suggestive and likely to be seen by children. The high street retailer said it did not believe ... " and "atmospheric style" and it was well known they were a lingerie retailer. The ASA did not uphold ...
Very.co.uk launches Christmas ad to promote its sale
16 Dec 2010 | by Sara Kimberley
Very.co.uk, the online retailer, is launching a TV ad to promote its half-price sale in the run.... The online retailer appointed VCCP to its ad account in June last year, following the retailers rebrand ...
Harvey Nichols launches satirical online video
15 Dec 2010 | by Sara Kimberley
The 60-second video, created by DDB UK and launching today (15 December), unveils small dogs as the must-have accessory this Christmas. The video, hosted on YouTube, will be sent to Harvey Nichols customers and suppliers and will also feature on the retailer s site. The video, entitled "not just ...
Nike and Foot Locker kick off celeb-packed Air Max campaign
12 Aug 2010 | by Sara Kimberley
is in its integration across all aspects of the consumer experience from retail, to digital, to advertising ...
Agencies line up for H&M UK media task
08 Jul 2010 | by Mark Banham
H&M, the fashion retailer, is reviewing its £5m UK media business....across Europe, where the retailer uses agencies including MediaCom, Media edge:cia, and ZenithOptimedia ...
A newly converged world
25 Jun 2010 | by Damian Ferrar and Katie Streten, Imagination
for Ford at auto shows or direct from drive to store retail activations has allowed users to share ...
Generation why?
25 Jun 2010 | by Jim Moffatt and James Temple, R/GA London
the way people study for ever. Retailers redefining loyalty by mashing up offers, peer recommendations ...
Agencies line up for Boden ad account
27 May 2010 | by Anne Cassidy
LONDON - Boden, the mail-order clothing retailer, has called a pitch for its advertising account.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
