LONDON - DSG International, the owner of the technology retailers PC World, Currys and Dixons, has.... The company has recently announced that it is looking for a new head of CRM. The retailer is also set ...
The incumbent, Iris, is expected to repitch. The pitch is understood to include the chain's retail promotions and sponsorship business, as well as campaigns for specific Sony products ... Centres business. Sony UK is reported to be looking to bolster its marketing effort around its retail ...
The agency picked up the business following a four-way pitch against WDMP, EHS Brann and The Marketing Store. Haygarth will be responsible for creating experiential, retail and digital marketing campaigns for the brand, which has recently lost ground in the PDA sector to the iPhone and the BlackBerry. ...
in the media, financial and retail sectors but we were particularly downcast this week when Findus, the maker ...
third parties such as Harrods, is launching 50 standalone retail outlets across the globe, including a ...
The agencies were appointed to the roster following a pitch against WDMP, Meteorite, Kitcatt Nohr Alexander Shaw and Table 19. The mobile phone retailer called a pitch for the account in August, after a major restructure of its marketing department. It may appoint other roster agencies in the future ...
roster of agencies to handle below-the-line retail, digital and experiential marketing across Europe.
, George gained respect at Zenith for his work ethic and commercial ability; his work on retail business ...
retailers in line is also essential. There's little point in brand-building advertising and below-the-line activities if your retailers are not communicating the same message. Getting them in line is easy if you own the retail network but if you have dealers or a franchise you need different approaches. A "stick" can work ...
Phones4U is talking to agencies about its £7 million creative account. The retailer is planning
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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