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the business in 2007, and has produced a series of brand and retail campaigns for E.ON, as well as activity ...
E.ON has called a review of its £20 million advertising account, currently held by TBWA\London. The energy provider is looking to cut costs and spend in 2009 and hone its communications strategy by giving its advertising a more retail focus. Jeremy Davis, the new director of brand and communications, who ...
The company, which is owned by the US electrical retailer Best Buy, has teamed up ... the Carphone Warehouse and the retailer. Under the terms of the deal, the Carphone Warehouse will trade as an independent mobile phone retailer in the US, under the Best Buy brand. The Geek Squad service faces ...
part of the communication strategy, MPG wanted the books to be given out at the UK's leading retailers ... increase? Has it improved Intel's relationship with the retailer so larger orders were placed of Intel ...
Drinks Campaign for Johnnie Walker and Best Retail and Home Shopping Campaign for Levi's), as well as two ...
Campaign for Johnnie Walker and Best Retail and Home Shopping Campaign for Levi's), as well as two ...
Game, Britain's largest specialist games retailer, is talking to agencies about its £1.25 million creative account. A number of undisclosed shops have been approached by the company, which has 400 outlets across the UK and Ireland, as well as a presence on mainland Europe. Game sells video ...
Personal Computer World, which will retail at a budget price....The next four issues of the magazine will appear in compact format alongside the existing version. PCW's compact format will be published without the covermounted DVD or CD that comes with the full-size version. The compact will retail at £2.75 against £4.99 for the larger format. The compact version ...
heavily on branding itself as a tourist destination, offering fine weather and great shopping. Retail ...
minefield of rules and regulations. It was only in 2004 that magazines and retailers were allowed to advertise on TV, and retailers can still not appear on terrestrial TV until 2007. The Loi Evin code is one ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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