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Why the world needs a desirable bank

, India and Australia. In the UK, for example, the most desirable retail bank, First Direct, ranks ... of money. We no longer find the idea of banking with retailers such as Tesco, Wal-Mart or John Lewis ...

Brand of the Year 2011 shortlist

with the online retailer's movie database IMDB, European expansion and further streaming through games ... opened its first convenience store, bought a stake in US online retailer FreshDirect and hired former ...

Sector Insight: Debit and credit cards

high-street UK banks dominate the market, US card providers and retail brands also have a solid ... scheme in 2010; it covers 30,000 retailers, with 1.3m cardholders earning money through the scheme ... -based technology among retailers. Over the next five years, a steady increase is expected in the value of credit ...

Apple, Sony and M&S 'most defining brands' of today

the technology sector, 14% were retailers and 13% were food brands. Clothes brands accounted for 10% of the votes ... , cited by 9%. M S was the most voted-for retail brand, with 22% of respondents considering ...

Retailers top consumer trust as banks lose out

, retailer Marks Spencer tops the poll, having received more than double the number of nominations of any ...

Biggest brands: BrandZ top 100 global brands

have entered the top 100. ICICI, which came 45th, has pioneered retail banking in India. With 24m ... leader with a brand vision. While many viewed retail banking in India as too big a risk, ICICI chairman ...

Biggest brands: Top 100 online advertisers 2010

include retail, which spent 42.3% less, and the property and pharmaceutical sectors, which made reductions ... the board last year, retailers raised their budgets overall; this suggests that online price deflation has ... in mobile, this may even affect consumer retail and internet retailing.' Big advertisers whose internet ...

Market Research League Table 2009

. This insight was implemented online and across posters, leaflets, PR, sponsored events and retail activity ...

Marketing's Experiential Marketing League Table 2009

of their revenue from retail-based activity. see also Field Marketing League Table 2009 However, most agencies ... tact ical and ongoing strategic activity, which is also being experienced by retail-facing agencies ... retail market.' In a recent campaign for coffee brand Lavazza, the agency eschewed the appr oach ...

Marketing's Field Marketing League Table 2009

standout in retail. Depending on who you ask and the type of product involved, up to 90% of purchase ... of purchase,' says Mike Price, retail execution strategy manager at Unilever. As often happens in a downturn ... and retail, and, as we know, the retailers are having a great time at the moment,' says CPM managing director ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.