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'100% Original' Ugg ad banned

11 Apr 2012 | by Daniel Farey-Jones

's list of authorised online retailers . Facebook operates a system where users can report concerns ...

H&M features Beckham in debut Super Bowl TV ad

18 Jan 2012 | by John Reynolds

H&M, the Swedish retail brand, is to broadcast is first Super Bowl TV ad, which will showcase

Marketing's Adwatch of the Year 2011

13 Dec 2011 | by Gail Kemp

. It is no surprise that the table is dominated by retailers, with Morrisons taking the top spot. Broadcast ... and recognisable positioning, which lets retailers such as Morrisons weave themselves into the very fabric of TV ...

Harvey Nichols 'walk of shame' by DDB UK

06 Dec 2011

The retailer Harvey Nichols has launched a tongue-in-cheek "walk of shame" film as part of its...The online film by DDB UK aims to show how women can avoid the embarrassing walk home after spending the night at someone else's house by shopping at Harvey Nichols. The spot is designed to show how the retailer has "everything you need to walk home with your glamorous head held high" and avoid ...

M&S rapped over 'irresponsible' lingerie bus ad

30 Nov 2011 | by Sarah Shearman

sexually suggestive and likely to be seen by children. The high street retailer said it did not believe ... " and "atmospheric style" and it was well known they were a lingerie retailer. The ASA did not uphold ...

Ann Summers 'sexy uncovered' by Goodstuff

09 Nov 2011

The ad will air on ITV2 during the finale of the series The Only Way Is Essex as the centrepiece of the retailer's new "sexy uncovered" campaign, which was conceived and negotiated by the media agency Goodstuff. The ad features a catwalk of the ten finalists of Ann Summers' nationwide search for a model to front its ...

eBay promotes fashion partners with campaign

20 Sep 2011 | by Sarah Shearman

-winter push to promote the variety of retailers available on its fashion portal....The campaign, by DDB Tribal in Germany, features a series of print and outdoor ads, with models wearing clothing sold by the brands. The ads launch on 4 October with the strapline, 'The clothes you love direct from the brands you love'. Other retailers involved include Joe Browns, Littlewoods ...

Appointment to view: how M&S evolved its fashion strategy

12 Sep 2011 | by Sarah Johnson

. The move comes after the retailer reported little increase within its fashion sales for the second quarter ... year, the retailer reported general merchandise sales were up by 7% on the year to Oct 2010. The brand ... as well as footballers Jamie Redknapp and David Beckham. Twiggy first appeared in the retailers ads ...

Jigsaw takes on rivals in first major ad drive

24 Aug 2011 | by John Reynolds

Jigsaw, the upmarket fashion retailer where Kate Middleton once worked, is aiming to steal share...The ad campaign will break across print, online, and in-store channels next month. The British retailer is also producing a Jigsaw-branded book, and will roll out experiential marketing activity ... hitherto invested little in above-the-line advertising to promote its brand. The retailer has hired ad ...

Jigsaw 'autumn/winter 2011 collection' by Publicis London

24 Aug 2011

The fashion retailer Jigsaw is launching an advertising campaign to promote its autumn/winter 2011

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