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Phones4U horror spot tops 2011's most complained about ads

The series of ads for the mobile phone retailer feature a ghost-like girl inspired by horror flick 'The Ring'. It received 659 complaints from viewers who believed them to be "offensive ... , as it was in 2010, with 5,287 complaints, followed by retail (2,349), health and beauty (2,080) IT (1 ...

Out-of-town retailers and betting brands escape Portas clampdown

Out-of-town retailers and betting brands have avoided a clampdown by the Government after...applications because they were not in a wider use class such as "retail" have also been delayed, pending a ... by retail guru Portas. In addition, the Government has also announced a multimillion-pound, high ...

Ad industry in need of more support, AA's Patterson says

According to Gavin Patterson, the president of the AA and the chief executive of BT Retail, the ad industry is set to add up to 20,000 new jobs to the UK economy by 2014, but the growth potential of the industry is still being overlooked by government. At the conference, Patterson argued that, with more ...

Brand of the Year 2011 shortlist

with the online retailer's movie database IMDB, European expansion and further streaming through games ... opened its first convenience store, bought a stake in US online retailer FreshDirect and hired former ...

MAGAZINE ABCs: Pick Me Up sales sink 18% to nearly half launch level

was 405,441 copies. Its stablemate Full House, which retails for 50p while Take A Break is at 82p ...

Advertising trusted by 69% of the public

than retail, which scored 76%. This year's survey was commissioned by Credos, the independently ...

TalkTalk and Three top telecoms complaints league

and encourage competition. Figures for October 2010 to February 2011 cover providers including BT Retail ... -highest figure for fixed line services, with 0.41 complaints per 1,000 customers, followed by BT Retail ... .20 complaints for its broadband service. BT Retail was the second-most complained about broadband service ...

Marketing budgets reduced 5.1% in first quarter

fall in sales since records began in 1996 in the British Retail Consortium survey in March ...

Budget airlines face Which? challenge over card fees

paying by card should cost the consumer the same amount that it costs the retailer. Companies shouldn ...

Online food shoppers shun marketing tactics

disappointing experience, according to another survey, with less than a quarter of fashion retailers allowing ... of relevant offers and suggestions online. "Retailers and brand manufacturers still have a long way to go ... (MIG) suggested that of 57 major fashion retailers, just 23% had mobile-ready websites that could allow ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.