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Tesco media director Trevor Datson leaves to consider next steps

Tesco's group media director is set to leave the global retailer without a job to go to....comms. The news came as the retailer faces a fresh challenge from Waitrose, which has launched a ...

Reputation Survey: Supermarkets - Tesco needs to come up with the goods

. But retailers' sales data told a different story. Tesco was down, while Sainsbury's and Waitrose were ... trade away from independent retailers LOCAL SUPPORT 46% said they would rather buy from a local independent retailer than a supermarket PRICE CONFUSION 44% said supermarkets did ...

Blue Rubicon launches agency Surname & Surname

Surname Surname, which is a play on the tendency for PR shops to be named after their founders, launches after winning its first client, sofa retailer DFS. The agency starts with six full ... the retailer connect with upper-middle-class shoppers by promoting its British heritage, as the firm seeks ...

Asda reviews public affairs ahead of major 2012 expansion

issues such as food labelling and food health issues, as well as concern over retail domination by chain ... 's largest retailer, Walmart, in 2000, has a market share of around 17 per cent. Asda appointed former ...

 

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