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OMD UK wins HMV search business

retailer HMV, after a three-way pitch....specialists. The music and books retail group consolidated its media planning and buying arrangements for its ... retailer. The win included the digital account for HMV and OMD started running the retailer s paid search ...

Morrisons to launch first regular in-store magazine

of the retailer s drive to boost sales following its multimillion-pound rebrand last year. The 92-page magazine ... as the country s fourth-largest supermarket retailer looks to better compete against rivals, such as Tesco ...

Virgin Media expands retail phone presence

LONDON - Virgin Media has formed a partnership with mobile phone retailer Phones 4u that will see...concessions in music retailer Zavvi stores. ...

Ikea to sponsor Housetohome.co.uk over Xmas

LONDON - Housetohome.co.uk, IPC Southbank's homes portal, has secured furnishings retailer IKEA...The IPC portal aims to help users achieve a festive style in their homes through a range of seasonal advice features. As part of the IKEA sponsorship, the retailer has a feature advising on dining table dressing ideas, plus Christmas space savers. There is also a gift ideas section in the online IKEA ...

Littlewoods moves to Unique Digital

LONDON - Direct retailer Littlewoods has moved its estimated £7m search spend to Syzygy..., Littlewoodsdirect.com, and its range of 10 retail sites that include Greatuniversal.com, Kayslifestyle ... sent as part of the drive to get customers to visit the retailer s websites. Littlewoods uses a range ...

O2 appoints Future Plus to publish mag

magazine is part of a bid to strengthen the marketing around O2 s retail stores. Future Plus declined ...

Conde Nast loses Post Office magazine to John Brown

retailer Littlewoods has also put its magazine, previously published by Conde Nast, up for pitch ...

Mediaedge:cia wins £10m Blockbuster account

under threat from online DVD rental and retail companies Screen Select and Amazon. The market ... .co.uk. Around the world, Blockbuster stores have also been moving towards an increased focus on retail ... retail distribution agreement to sell 3G phone giant 3's products in its 150-plus stores. Executives ...

M&S to sponsor Eve fashion supplement

The 36-page inbound supplement, '1001 Accessories Every Woman Should Own', will be published biannually. The high-street retailer previously sponsored an accessories supplement for Vogue. Lucy Calver, M S head of marketing for womenswear and lingerie, said "Accessories are a vital part of any ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.