30 Nov 2005
| by Caroline Wilde, Managing director, Retail Marketing Partnership
retail rules. There is no product
in the window and no pricing; concept takes precedence. In fact, until ...
'not another phone shop'. This is a seamless retail-as-lifestyle experience and a perfect example ...
17 Nov 2004
| by Nigel Collett, Design director, RPA
that is successfully building a brand for itself not only through advertising, but via its high-street retail presence ...
it occupies can be changed on a monthly basis, providing a useful promotional vehicle. This is retail that can ...
the usual retail counter operation.
- Design agency Coutts Creative.
...
23 Oct 1997
| by LISA CAMPBELL
Vodafone has raided the ranks of ailing retail group Sears to fill
the new role of marketing...Vodafone has raided the ranks of ailing retail group Sears to fill
the new role of marketing ...
of it is 250-strong retail chain,
which was recently rebranded as Vodafone.
Her role will be to boost ...
.
The mobile phone operator has been working on creating a single brand
for all its retail outlets since ...
04 May 2006
T-Mobile is planning to double its retail network in the UK, taking its total number of shops
17 Feb 2009
| by Alex Brownsell
LONDON - Sony is bolstering its branding agency roster as it looks to improve the retail experience..., but is understood to be concerned that marketing momentum is being lost at its Sony Centre retail outlets. Sony ...
to consumers, they are subsequently swayed at the point of purchase to opt for retailers offering cheaper ...
agencies to its below-the-line roster to work on retail and point-of-sale projects, both for its Sony ...
27 Feb 2003
BT Retail has shortlisted Fallon, Clemmow Hornby Inge and dfgw to join Abbott Mead Vickers BBDO
19 Sep 2007
Newly established green retailer and advice portal CombatClimateChange.co.uk has hired Company
10 May 2006
| by Chris Lovell, Chief executive, Golley Slater Group
The layout of both is almost identical, of which I am a fan. Consistency
in retail branding is imperative and, in this respect, 3 has got it
right. In fact, it has got a lot right. The modern and eye ...
. The space has been used well, creating an inviting retail
experience. 3 has obviously tried hard ...
20 Aug 2009
| by Joe Thomas
spokesperson for Orange said: We are currently reviewing our agency support for retail marketing. We have ...
on the retail environment BD-Network also uses press, digital projects, sales promotions and communications tool ...
19 Jul 2006
| by Guy Douglass, Director, FLB
. That is fine
here, but what would it say in the Streatham store? 'Retail is detail' is an old adage, but it is still a joy to see a
retailer that lives by this mantra. This store is full of innovation
that makes ...